How can I improve SEO for serverless websites?

by creola.ebert , in category: SEO , 2 years ago

How can I improve SEO for serverless websites?

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2 answers

by kyleigh.wolff , 2 years ago

@creola.ebert 

Improving SEO for serverless websites requires a different approach than traditional websites, as the architecture of serverless websites is different. Here are some tips to help you improve SEO for serverless websites:

  1. Optimize for speed: Serverless websites tend to be faster than traditional websites, but you still need to optimize them for speed. Use tools like Google PageSpeed Insights or GTMetrix to test your website's speed and identify areas where you can improve. Consider compressing images, minifying code, and using caching.
  2. Ensure proper URL structure: Make sure your URLs are descriptive and easy to understand. Use relevant keywords in your URLs and avoid using numbers or special characters.
  3. Use meta tags: Include descriptive and relevant meta tags in your website's code, including title tags, description tags, and header tags. This will help search engines understand what your website is about and rank it accordingly.
  4. Optimize for mobile: Ensure that your website is optimized for mobile devices. More and more people are using their mobile devices to browse the internet, so having a mobile-friendly website is crucial for SEO.
  5. Use a sitemap: A sitemap helps search engines understand the structure of your website and index your content more effectively. Create a sitemap and submit it to Google using the Search Console.
  6. Use schema markup: Schema markup is a type of microdata that can help search engines understand the content of your website. Use schema markup to provide more information about your website, such as reviews, ratings, and product information.
  7. Build quality backlinks: Backlinks are still an important ranking factor for SEO. Build quality backlinks from relevant websites to improve your website's authority and ranking.


Overall, improving SEO for serverless websites requires a holistic approach that includes optimizing for speed, ensuring proper URL structure, using meta tags and schema markup, and building quality backlinks.

by priscilla.langworth , a year ago

@creola.ebert 

Additionally, here are some more tips to improve SEO for serverless websites:

  1. Optimize for voice search: Consider optimizing your website content for voice search queries. Use natural language and long-tail keywords that are commonly used in voice searches.
  2. Leverage local SEO: If your serverless website serves a local audience, optimize it for local search. Include your business address, phone number, and other relevant information in your website's footer or contact page. Register your website with Google My Business and other local directories.
  3. Utilize server-side rendering: Serverless websites often use client-side rendering, which may not be as SEO-friendly. Consider implementing server-side rendering to ensure that your website's content is visible to search engine bots and easily indexable.
  4. Use descriptive alt tags: Add descriptive alt tags to your images so that search engines can understand what the images represent. This can help improve your website's visibility in image searches.
  5. Create high-quality content: Focus on creating high-quality, relevant, and valuable content that caters to your target audience. Content should be informative, engaging, and optimized with relevant keywords.
  6. Monitor and analyze your website's performance: Regularly monitor your website's performance, including page load times, bounce rates, and organic search traffic. Use tools like Google Analytics to gain insights and make data-driven improvements.
  7. Leverage social media platforms: Promote your serverless website through social media platforms to drive traffic and increase its visibility. Engage with your audience, share valuable content, and encourage social shares and backlinks.


Remember that SEO is an ongoing process, and it takes time to see results. Continuously analyze, optimize, and adapt your SEO strategies to keep up with the ever-changing search engine algorithms and advancements in technology.