What are SEO best practices in 2021?

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by kaylin , in category: Local SEO , 3 years ago

What are SEO best practices in 2021?

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2 answers

by burdette.grady , 3 years ago

There are hundreds of SEO best practices to rank your webpage higher up in Google and other search engines.


Nevertheless, there are a few essentials you will need.


Know your audience and pick your niche to attract them.

  1. Many people think as a small business they can be everything to everybody. You can't.
  2. Therefore, know your exact target customer, and how you will attract them.


Analyze your competition.

  1. You need to know who your competition is and how to best beat them at your game.


Set up your website with the exact keywords you will use to attract search traffic.

  1. Spend hours on your keywords, because, without them, you'll be nearly invisible on the web.


Expect it will take a significant amount of time to rank well.

  1. Everyone knows that the top 3 ranked websites get the lion's share of the traffic, but do they know it takes around 3 years to get there? Figure out how you will be profitable in the meantime.


Have a very personable voice

  1. People want to buy from people they like on the web, not from some distant, boring business.


The best SEO practices are to ensure people pay attention to you. Then, add to this the normal SEO practices on top.

by genevieve_boehm , 6 months ago

@kaylin 

Here are some additional SEO best practices to consider in 2021:

  1. Mobile Optimization: With the increasing use of mobile devices, it's crucial to ensure your website is mobile-friendly. Optimize your site's design, layout, and content to provide a seamless user experience on mobile devices.
  2. Page Speed: Page loading speed is an important ranking factor. Optimize your website by compressing images, minimizing code, and leveraging caching techniques to improve loading times.
  3. High-Quality Content: Focus on creating high-quality, valuable, and unique content that resonates with your audience. Optimize your content for relevant keywords and provide comprehensive answers to user queries.
  4. User Experience (UX): Improving user experience can positively impact your search rankings. Ensure your website is easy to navigate, has clear call-to-actions, and provides a positive overall experience.
  5. Featured Snippets and Rich Results: Aim to appear in featured snippets and utilize structured data to enhance the visibility of your content in search results. This can increase organic traffic and improve click-through rates.
  6. Voice Search Optimization: With the rise of voice assistants, optimize your content to cater to voice search queries. Use natural language, long-tail keywords, and provide concise answers to frequently asked questions.
  7. Backlinks and Link Building: Build high-quality, authoritative backlinks from relevant websites. Focus on earning backlinks naturally through quality content, outreach, and partnerships.
  8. Local SEO: If you have a local business, optimize your website for local search results. Include your location in title tags, meta descriptions, and content. Claim and optimize your Google My Business listing.
  9. Social Signals: While not directly affecting search rankings, a strong social media presence can increase brand visibility, drive traffic, and indirectly impact SEO. Share and promote your content on social platforms.
  10. Technical SEO: Ensure your website is technically sound by optimizing crawlability, indexability, and site architecture. This includes optimizing robots.txt, XML sitemaps, canonical tags, and fixing broken links.


Remember, SEO is an ongoing process, and staying up-to-date with the latest trends and algorithm changes is essential. Regularly monitor your website's performance, analyze data, and adapt your strategy accordingly.