The best schema.org markup for a video platform would include the following:
- Organization: Use the "Organization" markup to describe the video platform itself. Include information such as the platform's name, logo, description, and contact details.
- VideoObject: Use the "VideoObject" markup for each individual video on the platform. Include details such as the video's title, description, thumbnail URL, duration, and upload date.
- AggregateRating: If your video platform allows users to rate and review videos, you can use the "AggregateRating" markup to display the overall rating and number of reviews for each video.
- Rating: You can also use the "Rating" markup to display the specific rating given by individual users for each video. This can include criteria like the video's quality, entertainment value, or educational value.
- VideoGallery: If your video platform has a gallery or collection of videos, you can use the "VideoGallery" markup to provide a structured representation of the collection. This can include details such as the gallery's name, description, and the list of videos included.
Remember to include appropriate URLs and identifiers to link the markup with the corresponding video content on your platform.