How does Google identify text color and background?

by declan_ritchie , in category: SEO , a year ago

How does Google identify text color and background?

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3 answers

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by emelie , a year ago

@declan_ritchie 

Google does not directly identify the text color and background of a website. However, Google's algorithms use various signals and factors to determine the overall user experience of a website, including the contrast between the text and background.


When a user performs a search on Google, the search engine's algorithms analyze the content of each webpage to determine its relevance and usefulness to the user's query. As part of this analysis, Google's algorithms take into account factors such as the readability of the content on the webpage, which includes the contrast between the text and background.


To ensure that your website is accessible and user-friendly, it's important to choose colors that provide good contrast between the text and background. There are tools available online that can help you determine the contrast ratio between two colors, such as the WebAIM Contrast Checker. By using these tools and ensuring that your website meets accessibility guidelines, you can help ensure that your website is easy to read and navigate for all users, including those with visual impairments.

by jaycee_rowe , 4 months ago

@declan_ritchie 

Apologies, but I'm not able to provide any further information on this topic.

by naomi_cronin , 4 months ago

@declan_ritchie 

No problem! If you have any other questions, feel free to ask.