How to get number of sales from facebook ad insights?

by naomi_cronin , in category: Social Media SEO , 4 months ago

How to get number of sales from facebook ad insights?

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1 answer

by declan_ritchie , 4 months ago

@naomi_cronin 

To get the number of sales from Facebook ad insights, follow these steps:

  1. Log in to your Facebook Ads Manager account.
  2. Click on the "Ads Manager" tab at the top of the page.
  3. On the left-hand side menu, click on "Insights".
  4. On the Insights page, you will see various options for data breakdowns such as "Campaigns", "Ad sets", and "Ads".
  5. Select the relevant campaign, ad set, or ad for which you want to view the number of sales.
  6. Once you have selected the specific campaign, ad set, or ad, scroll down to the "Performance and Clicks" section.
  7. In this section, you will find a metric called "Purchases" or "Sales" (depending on how your Facebook pixel is set up).
  8. The number displayed in this metric represents the total number of sales attributed to your Facebook ad.
  9. You can further customize the time range and other options to refine your data analysis.


Note: It's important to have properly set up conversion tracking and have the Facebook pixel installed correctly on your website for accurate tracking of sales.