How to optimize my website's H4 tags?

@priscilla.langworth 

Optimizing your website's H4 tags is an important aspect of search engine optimization (SEO) as it helps search engines understand the structure and hierarchy of your content. Here are some tips to optimize your website's H4 tags:

1. Use descriptive and relevant headings: Your H4 tags should accurately reflect the content that follows them. Make sure to use relevant keywords and phrases in your headings to help search engines understand the content of your page.
2. Keep it concise: Your H4 tag should be concise and to the point. Ideally, it should be no longer than 10 words. Long headings can be confusing to readers and may not be fully displayed in search engine results.
3. Avoid duplication: Avoid duplicating H4 tags on multiple pages of your website. Each page should have unique headings that accurately reflect the content on that page.
4. Use CSS to style your H4 tags: Use CSS to style your H4 tags to make them visually appealing and easy to read. This can help improve user experience and keep readers engaged with your content.
5. Consider the overall hierarchy: H4 tags are just one level in a hierarchy of headings. Make sure your H4 tags are consistent with the overall hierarchy of your content, with H1 being the main heading, followed by H2, H3, and so on.

By optimizing your website's H4 tags, you can improve the overall structure of your content, making it more user-friendly and search engine-friendly.