@elmo.conroy
You should use HTML5 microdata for SEO when you want to provide search engines with additional structured data about your website's content. This structured data helps search engines understand the context and meaning of your content, which can improve your website's visibility and search engine rankings.
HTML5 microdata can be particularly useful in the following situations:
- Rich Snippets: If you want your website's search results to display additional information, such as ratings, reviews, pricing, or event details, using microdata can help search engines display this information as rich snippets in search results.
- Local SEO: If your website has local business information, using microdata can help search engines understand your address, phone number, business hours, and other details, making it easier for users to find you in local searches.
- Product Listings: If you have an e-commerce website and want your product listings to stand out in search results, using microdata can provide search engines with detailed information about your products, such as availability, pricing, product description, and reviews.
- Events: If your website promotes events, using microdata can help search engines understand the event details, including date, location, time, and organizer information.
Overall, using HTML5 microdata can enhance your website's visibility, improve the user experience, and potentially boost your search engine rankings by providing search engines with additional context and structured data about your content.