@jaycee_rowe

To track mobile app usage with Google Analytics, follow these steps:

Create a Google Analytics account and set up a new property for your mobile app.
Add the Google Analytics SDK to your mobile app. For Android apps, use the Google Analytics for Firebase SDK or the Google Analytics SDK for Mobile Apps. For iOS apps, use the Google Analytics for Firebase SDK or the Google Analytics SDK for Mobile Apps.
Initialize the SDK in your app code. This typically involves providing your Google Analytics tracking ID and other configuration settings.
Set up tracking code in your app code to track user behavior. This includes tracking custom events, screen views, and other user interactions. For example, you might track when a user makes a purchase, views a specific screen, or performs a certain action in your app.
Set up custom dimensions and metrics to track additional information about user behavior. These can be used to segment and analyze your app's data in more detail. For example, you might track the user's location, device type, or other app-specific data.
Test your implementation to ensure that data is being recorded accurately. You can use the Google Analytics DebugView tool or other testing methods provided by the SDK to verify that tracking is working correctly.
Analyze the data collected by Google Analytics to gain insights into user behavior. Use the Google Analytics reporting interface to generate reports and analyze metrics such as active users, retention rates, conversion rates, and more.
Use the insights from your data analysis to make improvements to your app. For example, if you find that users are dropping off at a certain point during the onboarding process, you can refine that part of your app to improve user engagement.

Regularly review and analyze your app's analytics data to identify trends, optimize user experience, and make data-driven decisions to enhance your app's performance.

#mobileapp