How to optimize WordPress external linking for SEO?

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by emelie , in category: SEO , a year ago

How to optimize WordPress external linking for SEO?

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1 answer

by dustin.green , a year ago

@emelie 

External linking is an important factor in search engine optimization (SEO) for WordPress websites. Here are some tips for optimizing your WordPress external linking for SEO:

  1. Link to high-quality and relevant websites: Make sure you link to authoritative and trustworthy websites that are relevant to your content. Linking to spammy or low-quality websites can harm your website's SEO.
  2. Use descriptive anchor text: Anchor text is the text that appears as a hyperlink. Use descriptive anchor text that accurately reflects the content of the page you're linking to. Avoid using generic anchor text like "click here" or "read more."
  3. Use follow and nofollow links appropriately: Follow links pass on link equity to the linked page, while nofollow links do not. Use follow links for high-quality and relevant websites, and use nofollow links for low-quality or paid links.
  4. Link to internal pages: Linking to other pages within your own website can also improve your website's SEO. Internal linking helps search engines understand the structure of your website and the relationship between pages.
  5. Monitor your external links: Regularly check your external links to make sure they are still valid and relevant. Remove any broken or irrelevant links, as they can negatively impact your website's SEO.
  6. Avoid excessive external linking: While external linking is important, avoid excessive linking as it can make your content look spammy and harm your website's SEO.


By following these tips, you can optimize your WordPress external linking for SEO and improve your website's search engine rankings.