How to track file downloads in google analytics?

by creola.ebert , in category: SEO Tools , 8 months ago

How to track file downloads in google analytics?

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1 answer

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by elliott , 8 months ago

@creola.ebert 

To track file downloads in Google Analytics, you can follow these steps:

  1. Set up Event Tracking: Event Tracking allows you to track specific user interactions on your website, such as file downloads.
  2. Modify the anchor tag: Replace the regular hyperlink tag with the modified code. For example, if the original code is Download File, modify it to: Download File
  3. Include Google Analytics tracking code: Make sure the Google Analytics tracking code is properly installed on your website. It should be included before the modified anchor tag.
  4. Save the changes and upload the modified file to your website.


By implementing the modified code, whenever a user clicks on the download link, Google Analytics will record it as an event and provide data in the "Events" section of your Google Analytics account. You can then analyze the file downloads based on the provided information.