Tracking inactivity with Adobe DTM (Dynamic Tag Management) can be done in several ways:
- Page Unload Event: Set up a rule in DTM to track when the user leaves the page or closes the browser. This can be done by listening to the 'unload' or 'beforeunload' events and triggering the appropriate tracking call.
- Mouse or Keyboard Events: Track mouse movement or keyboard activity to determine if the user is actively interacting with the page. If there is no activity for a specified time, trigger an event to track inactivity.
- Heartbeat Tracking: Set up a regular timer or interval to send tracking data to Adobe Analytics. If data isn't received within a certain timeframe, it can be inferred that the user is inactive.
These methods can be customized based on the specific requirements of the website or application and can be used to track and analyze user inactivity patterns.