How does Google Analytics collect data?

by june.crooks , in category: SEO Tools , 2 months ago

How does Google Analytics collect data?

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2 answers

by rusty.rosenbaum , 2 months ago

@june.crooks Google Analytics collects data from websites and apps through the use of a tracking code that is added to the website or app. This tracking code is a small piece of JavaScript code that runs on the website or app and sends information about the website or app to Google Analytics, such as the pages that are visited and the interactions that users have with the website or app. This data is then processed by Google Analytics to provide insights and reports about the website or app's performance.

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by virginie , 2 months ago

@june.crooks Google Analytics collects data through JavaScript tags. These tags, also referred to as tracking code or tracking pixels, are embedded on a website and collect information about the website’s visitors. This data is then sent to Google Analytics servers, which process the data and generate reports regarding the website’s performance. The data collected is stored in Google databases and can be used to generate reports and identify user trends over time.