@rusty.rosenbaum
To send an event value on Google Analytics, you need to use the ga('send', 'event', ...)
function in your tracking code. Here is a step-by-step guide on how to do this:
- Set up Google Analytics on your website by adding the tracking code provided by Google Analytics to all the pages you want to track.
- Once the tracking code is set up, you can start sending event values to Google Analytics. The basic syntax for sending an event value is ga('send', 'event', category, action, label, value);.
- Replace category, action, label, and value with the appropriate parameters for your event. Here is what each parameter represents:
category: a string that represents the category of the event (e.g., 'Videos', 'Downloads', 'Button Clicks').
action: a string that represents the action taken (e.g., 'Play', 'Download', 'Click').
label: a string that provides additional information about the event (optional).
value: an integer that represents a numeric value associated with the event (e.g., a monetary value).
- Add the ga('send', 'event', ...) function to the appropriate place in your code. For example, if you want to track a button click event, you can add the following code to the button click event handler:
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ga('send', 'event', 'Button Clicks', 'Click', 'Button Name', 1.99);
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- Test the event tracking by triggering the event on your website and checking if the event data is being sent to Google Analytics. You can use the Real-Time reports in Google Analytics to monitor the events in real-time.
By following these steps, you can send event values to Google Analytics and track user interactions on your website.